Ms. Ruth Oshinkalu

Founder Goal Mind Limited


Ruth Oshinkalu is a respected nurse entrepreneur, innovator and world-class black British business leaders. After a successful career in the NHS, Ruth founded Goal Mind Limited – a coaching consultancy that helps individuals improve their performance at work through employee engagement. However, she soon realized that her true passion was in supporting pregnant women and new mothers to enjoy parenting without sacrificing their own personal needs.
To date, Ruth has supported thousands of women and babies in pregnancy, labour and childbirth, the postnatal period through to toddlerhood. She currently works as a Pregnancy Mindset Expert, equipping pregnant women who have had assisted conception or experienced previous pregnancy loss with the tools to manage anxiety, fear and stress so that they can remain pregnant, bond with their baby before birth, promoting maternal and infant mental health. She is the author of Tune in To Your Baby: Because Babies Don’t Come with an Instruction Manual.
Ruth is a Queen’s Nurse, Fellow of The Institute of Health Visiting and recipient of several UK awards. She is currently undertaking a PhD in parental-fetal attachment and has recently launched a private practice in London’s Harley Street.